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LuLaRoe has really been evaluating their business model over the last few months. While those exact words have not been said, the actions from the home office reflect this. After seeing that they had out-priced some of their target demographic (ideal client in layman’s terms), LuLaRoe decided a price reduction would be in the best interest of their customers and retailers. This comes on the heels of LuLaRoe reducing their kids line pricing, which was met with positive feedback from the customers. (Want to read about this? Click HERE!) So, without further ado, let’s discuss LuLaRoe’s new pricing!
What LuLaRoe styles are featuring new pricing?
The styles that are getting new pricing are all ones that have been released since December of 2017. They are:
- The DeAnne 2
- The DeAnne skirt
- The Georgia
- The Maurine
- The CiCi
- The Maria
I’ve blogged about most of these styles, so the above list takes you to the announcement of these styles, if available. This gives you some information on the fit, the exclusivity of the style, and when it was released.
What will be the prices of these styles?
The prices will be as follows (can you tell I’m a fan of lists? They make me feel like I’m accomplishing something!):
- DeAnne 2: $120
- DeAnne skirt: $90
- Georgia dress: $58
- Maurine dress: $55
- CiCi dress: $55
- Maria dress: $55
I personally feel like this price reduction is great. Some of these styles are out of my comfort zone (I’m looking at you, CiCi). At a reduced price, I would be more willing to try it. It’s a little less risky at that price point vs $70+, right? Do you agree with me? If you’d like to sound off on this, feel free to send me a message HERE!
If you would like to shop these styles, feel free to join our community HERE. We love having fun and are so much more than just a shopping group!

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